Iconic Ear Piercing Store Files For Bankruptcy

Iconic Ear Piercing Store Files For Bankruptcy

For many women of a certain age, walking past a Claire’s store in a mall brings back memories of getting their ears pierced for the first time. Claire’s also sells jewelry, accessories, and other merchandise geared towards young girls. There are 1,260 standalone Claire’s locations across North America, as well as 210 store-within-a-store locations at Walmart, and 850 overseas locations. Claire’s also owns Icing, which is a similar mall store that sells jewelry and accessories. Despite spreading so far and wide, Claire’s filed a chapter 11 bankruptcy petition on August 6, 2025. Its Canadian affiliates plan to file for similar proceedings in Canada soon. There are currently 700 Claire’s locations that will likely be closed through the bankruptcy filing, but all of its locations could close by the end of October 2025 if Claire’s doesn’t achieve its bankruptcy goals.

This bankruptcy filing may not come as a surprise to anyone who was paying attention to the struggling jewelry brand. Advisors for the company reached out to more than 150 prospective buyers starting in June 2025. The company’s CFO reported that there are multiple potential buyers, and Claire’s expects a stalking horse bid in the bankruptcy auction. The company listed between $1 billion and $10 billion in assets, but the same range for liabilities in its bankruptcy petition. Many brick-and-mortar stores and mall brands were already struggling before the pandemic, with several filing for bankruptcy due to quarantines closing down stores. More recently, mall giants like Forever 21 and Express have filed for chapter 11 bankruptcy as post-pandemic market pressures drive customers elsewhere. Now, reciprocal tariffs have raised the costs for Claire’s, which relies heavily on foreign companies for its products. Claire’s has already tried raising its prices in 2021 and 2022, and saw its customer base and in-store sales decline. This only drives more customers to more affordable competitors like Shein and Temu.

It should be noted that this isn’t the first time that Claire’s has filed for bankruptcy. Claire’s first chapter 11 bankruptcy filing came in March 2018. A creditor group gained ownership of Claire’s in this bankruptcy case, with two of those creditors, Elliott Management Corp. and Monarch Alternative Capital, still retaining ownership shares of the company. Now these creditors are seeking to offload this investment in yet another bankruptcy sale.

Bankruptcy consultation with Gilbert Bankruptcy Lawyers after iconic ear-piercing store files for bankruptcy.

Claire’s Locations In Nevada

Claire’s currently has 12 locations across Nevada. So far, Claire’s has released 18 store locations that will close due to this bankruptcy filing, but none of them are in Nevada. However, this is no guarantee that none of Nevada’s 12 locations will be among the 700 Claire’s plans to close. Bankruptcy gives companies a chance to close underperforming stores because they can cancel contracts, such as leases, that would otherwise force them to keep open unprofitable locations. The Claire’s locations in Nevada are as follows:

  • Meadowood Mall: 5410 Meadowood Mall Cir, Reno NV 89502
  • Galleria At Sunset: 1300 West Sunset Road, Henderson NV 89014
  • Meadows Mall: 4300 Meadows Lane, Las Vegas NV 89017
  • Silverado Ranch Plaza: 9731 Eastern Avenue #A9, Las Vegas NV 89183
  • Centennial Center: 7991 W. Tropical Parkway, Las Vegas NV 89149
  • Las Vegas Premium Outlets: 7400 Las Vegas Blvd South Spc 48, Las Vegas NV 89123
  • Downtown Summerlin: 1980 Festival Plaza Dr, Las Vegas NV 89135
  • Las Vegas North Premium Outlets: 875 S. Grand Central Pkwy #1507, Las Vegas NV 89106
  • Claire’s Walmart Las Vegas: 5198 Boulder Hwy Spc 110, Las Vegas NV 89122
  • Fashion Show: 3200 Las Vegas Boulevard #2805, Las Vegas NV 89109
  • Claire’s Walmart Las Vegas: 1807 W Craig Rd, Las Vegas NV 89032
  • The Outlets At Legends: 1350 Scheels Dr D-108, Sparks NV 89434

Other Companies That Have Filed For Bankruptcy Twice

While there has been more than a decade between filings, it isn’t a good sign for Claire’s that this is the company’s second bankruptcy. It historically is a bad omen when a major company declares bankruptcy more than once. Below are some of the other brands that have filed for bankruptcy multiple times, with varying results.

  • Forever 21: This clothing store is probably a stop for many of the customers who shop and get their ears pierced at Claire’s. Its first chapter 11 bankruptcy filing came in 2019, before the pandemic wreaked havoc on so many industries. It closed 200 stores through that bankruptcy filing but still had several hundred remaining before it filed for bankruptcy again in March 2025. The second filing was the death blow, however, and Forever 21 officially went out of business.
  • Joann: This beloved fabric and crafts store filed its first chapter 11 bankruptcy petition in March 2024. It anticipated that it would cut its debt load by about half and secure $132 million in new financing. However, Joann filed for bankruptcy again in January 2025 in an attempt to facilitate a sale of the business. It has since closed its more than 800 locations and is officially closed for good.
  • Rite Aid: This pharmacy chain first filed for chapter 11 bankruptcy in October 2023 and emerged in September 2024. It reduced its 2,000 store presence to about 1,240 locations through this bankruptcy, but filed for bankruptcy again in May 2025. It has closed several locations since, although is not entirely out of business.
  • Rubio’s Coastal Grill: Rubio’s was one of several restaurant chains to declare bankruptcy during the COVID-19 pandemic. It emerged from its first chapter 11 bankruptcy filing in December 2020. Rubio’s filed for bankruptcy again in June 2024, blaming a new California law increasing the minimum wage for employees of large fast food chains. Demand for fast casual restaurant chains has also fallen since the pandemic. It closed several locations through its bankruptcy filing, but is still in business.

Multiple Bankruptcy Filings For Consumers

Just like businesses, individuals and households can declare bankruptcy more than once. However, a debtor must wait a certain number of years between filings for their debts to be successfully discharged.

If your first bankruptcy is a chapter 7:

  • You must wait 4 years to file chapter 13
  • You must wait 8 years to file chapter 7 again

If your first bankruptcy is a chapter 13:

  • You must wait 6 years to file chapter 7
  • You must wait 2 years to file chapter 13 again

Looking To Rid Yourself Of Burdensome Debt? Start Your Search For High-Quality Bankruptcy Representation In Las Vegas Here.

It seems like every day, another business that is a household name declares bankruptcy. Claire’s is just the latest in this trend, and surely won’t be the last. Reading about so many bankruptcy filings may have you wondering if you could also benefit from bankruptcy protection. You should first make sure you qualify by reviewing your situation with an experienced bankruptcy professional. They can identify any special issues that could arise throughout your chapter 7 bankruptcy or chapter 13 bankruptcy case in Las Vegas. This will ensure that your bankruptcy case goes smoothly, all of your debts are discharged, and all of your assets are protected. Want to get all of your questions about your potential case answered by a dedicated Gilbert bankruptcy lawyer? Schedule your free consultation today by calling 480-448-9800.